We build brands that amplify the...

Unseen

Unheard

We are Here. We are You.

Our Brands and products are designed foremost to 

Solve Problems

For those who need them most. We take our time to ensure that everything we build resembles our Community, our mission, and our beliefs. We put 

People First

and lead with empathy. We rethink the way business has been done. We are driven to do good with 

Better Practices

and

Amazing People.

Our

Brands

Everyday problems.
Extraordinary people.

A-Frame is building a portfolio of Talent-led brands designed to meet the everyday needs of underserved communities. We strive to create solutions for unaddressed problems that disproportionately impact millions of people, whether that be due to their ethnicity, their gender identity, their age, accessibility, or who they love.

Who

We

We

We

We

We

Are

We are champions of reshaping business. We are our community, our customers and our partners. We are a group of leaders, thinkers, and builders  who are passionate about reimagining what we can achieve together. We are

you.

Our

Team

We're proud of the team we've built and everything that we're accomplishing together.

Our team represents the real world as it exists today and the amazing consumers we hope to impact.

Vanessa Motley-Coleman
SVP Marketing, KINLO
Avantha Arachchi
COO, A-Frame Brands
Ari Bloom
Founder & CEO, A-Frame Brands
Eliana Alcantar
Culture and Recruiting Manager, A-Frame Brands
Martin Ekechukwu
Chief Brand Officer, A-Frame Brands
Shena Clarke
VP Creative Director, A-Frame Brands
Roma Hassan
VP, Operations, A-Frame Brands
Kia Lowe
President, Skincare by John Legend
Mia Meachem
President, KINLÒ
Pam Cholankeril
President, PROUDLY
Caitlin Victor
eCommerce Manager, KINLÒ
Lindsay Mulsow
Senior Digital Design Manager, A-Frame Brands
Jillian Beale
People Coordinator, A-Frame Brands
Nellie Tovar
Senior Logistics Associate, A-Frame Brands
Michael Evins
Senior Designer, A-Frame Brands
Sarah Alvarado
Director, Product Development, Skincare by John Legend
Amal Mgaresh
Senior Manager, Controller, A-Frame Brands
Sarin Laskar
Finance Associate, A-Frame Brands
Dior Sweeney
Retail Manager, KINLÒ
Jennifer Betkolia
Director, Brand Marketing, PROUDLY
Dejah Braggs
Social Media Associate, PROUDLY
Paisley Simmons
Content & Copywriter Associate, PROUDLY
Lauren Goodwin
Director, eCommerce & Digital Marketing, PROUDLY
Imelda Lopez
Digital Marketing Associate, PROUDLY
Peter Kpere-Daibo
Senior Product Development Manager, PROUDLY
Ashley Carter
Director, eCommerce & Digital Marketing, Skincare by John Legend
Ellen Lee
Senior Creative Services Manager, A-Frame Brands
Dr. Naana Boakye
Medical Director
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Vanessa Motley-Coleman
SVP Marketing, KINLO
Avantha Arachchi
COO, A-Frame Brands
Ari Bloom
Founder & CEO, A-Frame Brands
Eliana Alcantar
Culture and Recruiting Manager, A-Frame Brands
Martin Ekechukwu
Chief Brand Officer, A-Frame Brands
Shena Clarke
VP Creative Director, A-Frame Brands
Roma Hassan
VP, Operations, A-Frame Brands
Kia Lowe
President, Skincare by John Legend
Mia Meachem
President, KINLÒ
Pam Cholankeril
President, PROUDLY
Caitlin Victor
eCommerce Manager, KINLÒ
Lindsay Mulsow
Senior Digital Design Manager, A-Frame Brands
Jillian Beale
People Coordinator, A-Frame Brands
Nellie Tovar
Senior Logistics Associate, A-Frame Brands
Christina Rodriguez
Finance Director, A-Frame Brands
Anna Yapor
Production Project Manager, A-Frame Brands
Michael Evins
Senior Designer, A-Frame Brands
Sarah Alvarado
Director, Product Development, Skincare by John Legend
Amal Mgaresh
Senior Manager, Controller, A-Frame Brands
Sarin Laskar
Finance Associate, A-Frame Brands
Dior Sweeney
Retail Manager, KINLÒ
Jennifer Betkolia
Director, Brand Marketing, PROUDLY
Dejah Braggs
Social Media Associate, PROUDLY
Paisley Simmons
Content & Copywriter Associate, PROUDLY
Lauren Goodwin
Director, eCommerce & Digital Marketing, PROUDLY
Imelda Lopez
Digital Marketing Associate, PROUDLY
Peter Kpere-Daibo
Senior Product Development Manager, PROUDLY
Ashley Carter
Director, eCommerce & Digital Marketing, Skincare by John Legend
Ellen Lee
Senior Creative Services Manager, A-Frame Brands
Dr. Naana Boakye
Medical Director
Meet Our Board
Hill Harper
Co-Founder
Daria Burke
Alda Leu Dennis
Initialized Capital
Moise Emquies
Bob Fisher
Board Observer
Eurie Kim
Forerunner Ventures
Bryan Olson
Columbia Care
Hill Harper
Co-Founder
Daria Burke
Alda Leu Dennis
Initialized Capital
Moise Emquies
Bob Fisher
Board Observer
Eurie Kim
Forerunner Ventures
Bryan Olson
Columbia Care
See Our Board

The core of our work is about

people and creating

opportunities of seeing ourselves in the brands we build. We don’t look

away, we dig in. We are

here to shift how business and commerce impact communities.

Latest

Press